Frank Anselmo’s path to a Globally-Awarded Creative Leader began with a devout ten year stint rising to Creative Director at BBDO New York. Anselmo's unconventional thinking garnered every major creative award in the world including the agency’s first ever, prestigious One Show Gold Pencil for an unconventional idea. Frank's non-traditional thinking paved the way for integrated work the agency would soon produce and helped transform the creative culture. Anselmo’s impressive list of Fortune 500 Brand Experience is only matched by helping the agency’s revenue rise from 4.3 Billion to 11.7 Billion during his tenure. Thereafter Frank established himself as a sought-after creative director for hire, collaborating with over 100 companies worldwide including Apple on top-secret campaigns. Anselmo's passionate leadership ability to innovate & inspire brands to globally-awarded work has led his clients to hundreds of millions in new business wins. Frank came up with the campaign idea that won the $815 Million dollar Liberty Mutual account. Anselmo’s iconic Statue of Liberty Backdrop w/Protagonists speaking directly to viewers lives on a decade later and has made the brand Billions.

Honored as the first Executive Creative Director in New York Mets history, Anselmo was hired as a Creative Leader to transform and inspire a new creative culture for four baseball seasons. Frank built and ran a department responsible for over 2,000 projects per year. Anselmo's leadership & vision on experiential fan events and creative content helped lead the Mets to a record high $244 Million in revenue, the highest since the ballpark opened–as reported by Forbes. Project highlights include leading the modernization experience of the new spring training complex and working on the first statue installation in franchise history. But perhaps Anselmo's most critical value to a business dependent on fan attendance was his pivotal role navigating the organization thru the pandemic. Frank's leadership & presentations reviewed on a government level proved invaluable to the team's future. Frank is proud his final season was the team’s second best in history–1st place & 101 Wins. (Which he’s totally responsible for) Anselmo's innovative thinking led to the franchise's first idea to win a Clio Awards Statue–making Frank the 1st Creative Leader to ever win a global award in the Mets 60-year history.